In August 2005 Business Week warned big multinationals: “Steer away from the Knowledge Economy: it’s overtaken by the Creativity Economy!” “The Crash” confirms it.

Unlike the “creative economy”, the Creativity Economy envisages a way of life. It invites interaction with our Environment, Education, Society, Economy, Business & Management Strategies, Human Relationships. It asks “WHAT IS IT TO BE HUMAN?”

MSPC asks that too – no teaching of tricks & techniques, fads which come and go. It guides students to study THE GENESIS of Creativity.

Think of it: If you find out how turning the ignition key starts your car, would you become a better driver? Answer: NO!

But: learn HOW YOUR BRAIN FUNCTIONS WHEN IT CONTINUALLY PERFORMS MIRACLES! Would you become more creative? Answer: ABSOLUTELY YES!

With a unique programme engaging students in a multi-level enquiry into the basic mechanisms which effect the potentiation or inhibition of the human being’s ability to be creative – in decision making, in anticipating and solving problems, in devising innovative strategies – MSPC is uniquely geared to prepare students to fill a vacancy of increasing importance in the current critical world scenario: that of  strategists of creativity and innovation.

Apply NOW!