University of Malta
 

Programme Description
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University of Malta

Faculty of Economics, Management and Accountancy

Certificate in Marketing and Sales Management

(for courses commencing October 2016)

YEAR ONE

Semester 1

Compulsory Units (All students must register for this/these unit/s)

MRK1011 Introduction to the Marketing Concepts 6 ECTS
MRK1601 Consumer Buying Behaviour 4 ECTS
MRK1603 Product Development and Product Life-Cycle Strategies 4 ECTS




Semester 2

Compulsory Units (All students must register for this/these unit/s)

MRK1001 Digital Marketing: Principles and Strategies 4 ECTS
MRK2016 Practical Finance for Marketing Executives 4 ECTS
MRK2322 Sales Force Management 4 ECTS
MRK2326 Selling Techniques for Sales Professionals 4 ECTS




Requirement for successful completion of Year I: 30ECTS credits

Requirement for award of the Certificate in Marketing and Sales Management: 30ECTS credits



This programme of study is governed by the General Regulations for University Undergraduate Awards, 2004 and by the Bye-Laws for the award of Higher Diploma in Marketing and Sales Management under the auspices of the Faculty of Economics, Management and Accountancy.
 
Notes: NC = Non Compensatable
 
Last Updated: 25 April 2017
 
The University makes every effort to ensure that the published Courses Plans, Programmes of Study and Study-Unit information are complete and up-to-date at the time of publication. The University reserves the right to make changes in case errors are detected after publication.
The availability of optional units may be subject to timetabling constraints.
Units not attracting a sufficient number of registrations may be withdrawn without notice.
Unless for exceptional approved reasons, no changes to the programme of study for a particular academic year will be made once the students' registration period for that academic year begins.
Calendar
Notices
Semester 1 Time-table 2017/8 - Day Courses
Time-tables for Day Courses for the Academic Year 2017/18 - Semester 1
Semester 1 Time-table 2017/18 - Evening Courses
Time-tables for Evening Courses for the Academic Year 2017/18 - Semester 1
JAYE 2017-2018
Gain the Real Business Experience!
Dubrovnik International Economic Meeting 2017
Meeting to be held on 12-14th October 2017, organised by the University of Dubrovnik, Department of Economics and Business Economics
Half Day Seminar

From AML to Financial Crime Prevention

-How to Bullet Proof your Organisation

Wednesday 18th October 2017, 1600hrs - 1930hrs

Venue: Lecture Theatre 2 (LT2)

Ethics Forms & Guidelines
All students are to fill in these forms and hand in to their respective departmental Secretary. 
 
 

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