|TITLE||Debating with the Media|
|LEVEL||D - Doctoral Workshops/Symposium|
|ECTS CREDITS||Not Applicable|
|DESCRIPTION||Writing for the media is radically different from writing an academic piece. In a similar manner, speaking on the radio or on TV and addressing academic gatherings require very different skills. Researchers do their utmost to be precise, base their conclusions on solid information, and refrain from rendering matters trivial or sensational. The media, on the other hand, does not harbour such ‘scruples’ many times. Also whereas
an academic audience listens with attention, media audiences are not as attentive.
In a world dominated by the media, it helps a researcher to also be a savvy media user. Given the right skills, researchers can use the media sagely to increase the impact of their work, increase visibility, influence policy (if this is part of the scope of their research), give back to society and attract others to research. The aim of this workshop, which will consist of both a theoretical and a practical element, is to help instil in participants the necessary skills to communicate effectively and efficiently with the broadcasting and print media, and with the media audience.
By the end of this workshop, doctoral researchers should be increasingly:
- aware of their message;
- cognisant of their medium;
- conscious of their audience;
- familiar with different kinds of interviews for print and broadcasting;
- equipped to handle different situations, including the phone-in format.
|ADDITIONAL NOTES||This workshop is split into two parts – Part 1 and Part 2. Attendance is required in both parts.
Occ AE - Part 1 - Date: 7 Jan 2020; Time: 17:00 - 20:00; Duration: 3 hours
Occ AE - Part 2 - Date: 9 Jan 2020; Time: 17:00 - 20:00; Duration: 3 hours
|METHOD OF ASSESSMENT||
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It should be noted that all the information in the study-unit description above applies to the academic year 2019/0, if study-unit is available during this academic year, and may be subject to change in subsequent years.