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Showing results 30 to 49 of 66 < previous next >

Issue Date	Title	Author(s)
2013	An H.264/AVC and H.264/MVC extension for depth map compression	Hili, Maverick (2013)
2008	How are advertising agencies within the European Union preparing for when demographic developments lead our society to a 'grey society'?	Spiteri, Roderick (2008)
2014	How do consumers’ reactions differ between video and printed advertisements, specifically in the automotive industry?	Farrugia, Bertram
2000	How do pictures represent - iconic or symbolic? : an inquiry into advertising rhetoric	Cini, Christopher (2000)
2008	Humour in advertising : the effect of humour on attitude towards the advert, the brand and intention to buy	Darmanin Demajo, Lisa (2008)
2015	The importance of adverts effectiveness in social media marketing	Caruana, Brenda Grace
2019	The influence of celebrity endorsers in banner advertisements on visual attention and product evaluations : an eye-tracking study	Camilleri, Jacob (2019)
2018	The influence of customer retention time on slogan recall and recognition : an empirical study	Silveira, Paulo Duarte; Galvao, Susana; Bogas, Paulo
2011	Innovation in advertising : the key to success?	Cassola, Aida Maria (2011)
2017	Integrated marketing communications	Camilleri, Mark Anthony
2010	Location based mobile advertising	Sammut, Matthew (2010)
2021	Maltese consumer perception of Bond brands made more attainable over time : a study of product placement within the James Bond franchise	Finn, Hannah (2021)
1999	Marketing in the age of the consumer	Caruana, Albert
2011	Measuring the effectiveness of advertising mediums : a case study of the telecommunications industry promotions in Malta	Ciantar, Charlene
2007	Media technology and advertising : running head : relationship media technology and advertising	Zrinzo, Suzannah (2007)
2015	The need to promote academic libraries : comparing the University of Glasgow Library and the University of Malta Library’s marketing strategies	Scicluna, Ryan
1993	The occupational role of women in television advertisements	Gatt, Carmen (1993)
2015	The perception of movie trailers through consumer neurosciences techniques	Zarb, Luke
2001-04-26	Position or perish	Caruana, Albert
2008	Practitioner and customer views of advertising creativity : same concept, different meaning?	West, Douglas C.; Kover, Arthur J.; Caruana, Albert

Showing results 30 to 49 of 66 < previous next >