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Showing results 73 to 92 of 95 < previous next >

Issue Date	Title	Author(s)
2013	The Olympic Games as instruments of soft power in international affairs	Sultana, Ronald A.
2009	Online communication of brand personality	Ankomah Opoku, Robert; Caruana, Albert; Pitt, Leyland F.; Berthon, Pierre; Wahlstrom, Asa; Nel, Deon
2015	The people’s car : a brand personality analysis	Cini, Jessica
2014	The perception of brands : a peek into customer's mind	Portelli, Vanessa
2012	‘Power’ and ‘greatness’ : superheroes and masculinities : Guinness as a social and cultural signifier in southern Africa	Murphy, Brenda
2005	Printed promotional material : concepts, process, practice	Mercieca, Oxana (2005)
2012	Regional branding of the central Mediterranean islands : benefit to the Maltese islands?	Zelbst, Sarah Louise
2013	The relationship between branding and the selection of hotel accommodation	Barzakova, Lora Boykova
2021	The relationship between consumers‘ characteristics and the expectations towards a brand‘s value	Rzemieniak, Magdalena; Wyrwisz, Joanna; Toborek, Katarzyn
2015	The role of brand trust on brand loyalty : a study on Maltese diaper users	Mifsud, Stephanie
2008	Silver medal winners effects : implications for positioning	Caruana, Albert
2011	Social media as a branding tool and its effect among generation Y	Farrugia, Nicole (2011)
2008	Sportswear brand loyalty : a study among young Maltese respondents	Cassar, Ruben (2008)
2014	A study of personality characteristics in relation to web-based brands	Cini, Lisa Marie
2016	A study on the re-branding of Krea and consumers’ perceptions on the new brand identity	Piscopo, Ylenia
2021	Sustainability as a brand power factor in the women's and men's assessment	Wyrwisz, Joanna; Dziwulski, Jacek
2019	Target group segmentation in the virtual space as a tool for defining the concept of a territory brand	Zhuk, M. A.; Kalieva, O. M.
2012	Under Armour Women	Szumowski, Jennifer (2012)
2014	University of Malta students’ opinions on the importance of branding when selecting a supermarket	Naudi, Thomas
2018	The use of colour in visual identities of theatres	Von Brockdorff, Sandie

Showing results 73 to 92 of 95 < previous next >