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Browsing by Subject Internet marketing
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Showing results 38 to 57 of 61
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Issue Date
Title
Author(s)
2015
The Maltese insurance industry : a study of online marketing and sales
Magri, Julian
2019
Mapping blockchain applications : a typology for digital marketing
Schembri, Mikhail
2018
Measuring the impact of visual design cues on conversion rates
Borg, Justin
2012
MobCadillo : a mobile advertising platform
Attard, Mario (2012)
2021
Multi-sided digital platforms’ application in SMEs’ fashion brands internet-enabled international marketing
Witek-Hajduk, Marzanna Katarzyna
;
Grudecka, Anna
2022
Nudging sustainable fashion : how behavioural economics influence consumers pro-environmental clothing shopping online
Girgis, Ibraam (2022)
2020
Political campaign success predictors from social media financing
Curmi, Franco
;
Said, Emanuel
;
Attard, Conrad
2023
Promotion on the Internet : the impact on the consumer and its effects : selected examples
Marciszewska, Barbara
;
Szydłowska, Wiktoria
2022
The role of artificial intelligence in content marketing : a systematic literature review
Callus, Maria (2022)
2007
Should I click or should I not? : antecedents of the intent to click on web banner adverts among University of Malta students
Sultana, Walter (2007)
2014
Social marketing in profit businesses : social responsibility or public image?
Barona Padovani, Claudia
2018
Social media : a need for a contemporary organisation
Magro, Yosef
2015
Social media vs websites : allies or rivals?
Farrugia, Clive
2013
The state of play of marketing in practise in the 21st Century : the actual marketing practises in the iGambling industry in Malta from a classical marketing perspective
Chrzonz, Marc Andre Daniele
2016
A study on video communication : audience perception of YouTubers and their video content
Vella, Sophie
2021
A taxonomy of online marketing methods
Hajarian, M.
;
Camilleri, Mark Anthony
;
Diaz, P.
;
Aedo, I.
2015
Traditional vs online advertising for local two-star and five-star hotels
Camilleri, Raisa
2014
Twitter sentiment analysis for marketing research
Bugeja, Rachel (2014)
2019-09-20
The use of data-driven technologies in tourism marketing
Camilleri, Mark Anthony
;
Ratten, Vanessa
;
Álvarez-García, Jose
;
de la Cruz del Rio-Rama, Maria
2011
The use of Facebook as a marketing tool : the Maltese young adults female market sector
Formosa, Claire