Browsing by Subject Internet marketing

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Showing results 44 to 61 of 61 < previous 
Issue DateTitleAuthor(s)
2020Political campaign success predictors from social media financingCurmi, Franco; Said, Emanuel; Attard, Conrad
2023Promotion on the Internet : the impact on the consumer and its effects : selected examplesMarciszewska, Barbara; Szydłowska, Wiktoria
2022The role of artificial intelligence in content marketing : a systematic literature reviewCallus, Maria (2022)
2007Should I click or should I not? : antecedents of the intent to click on web banner adverts among University of Malta studentsSultana, Walter (2007)
2014Social marketing in profit businesses : social responsibility or public image?Barona Padovani, Claudia
2018Social media : a need for a contemporary organisationMagro, Yosef
2015Social media vs websites : allies or rivals?Farrugia, Clive
2013The state of play of marketing in practise in the 21st Century : the actual marketing practises in the iGambling industry in Malta from a classical marketing perspectiveChrzonz, Marc Andre Daniele
2016A study on video communication : audience perception of YouTubers and their video contentVella, Sophie
2021A taxonomy of online marketing methodsHajarian, M.; Camilleri, Mark Anthony; Diaz, P.; Aedo, I.
2015Traditional vs online advertising for local two-star and five-star hotelsCamilleri, Raisa
2014Twitter sentiment analysis for marketing researchBugeja, Rachel (2014)
2019-09-20The use of data-driven technologies in tourism marketingCamilleri, Mark Anthony; Ratten, Vanessa; Álvarez-García, Jose; de la Cruz del Rio-Rama, Maria
2011The use of Facebook as a marketing tool : the Maltese young adults female market sectorFormosa, Claire
2014The use of social media by non-profit organizations in Malta to increase awareness for their causeCutajar, Sarah
2012The use of social media by small and independent hotels in the Maltese islandsGrech, Julia
2015The use of social media by the main English language newspapers in Malta to move up the value chainAquilina, Mel
2018The utilization of social media marketing in destination management organizationsBosio, Birgit; Haselwanter, Stefanie; Ceipek, Michael