Browsing by Subject Marketing -- Management

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Showing results 5 to 24 of 77 < previous   next >
Issue DateTitleAuthor(s)
2006Between marketing and creativity tools, which are the most suitable for Maltese SME?Micallef, Joseph (2006)
2006Brand personality : a basis for positioningCaruana, Albert
1996Changes in the marketing discipline : the challenges aheadCaruana, Albert
1995-03Communicating through the service environmentCaruana, Albert
2018Comparative analysis of marketing techniques in the Republic of Kazakhstan and UkraineDuisebayeva, A.
1995-05Considerations on marketing researchCaruana, Albert
2016Consumer psychology : innovative minimalist marketingBileci, Antonio
2008Cost and financial benefits of product promotion : a case studyCamilleri, Jessica (2008)
1994Creating market orientation in local companiesCaruana, Albert
2015Creative advertising as a method for increasing the organisational competitive advantage in the sphere of online gamingVoytovich, Roman (2015)
2007The current models of market orientationTomaskova, Eva
2023Developing the driver-employer relationship in terms of internal public relations activitiesWoźniakowski, Mariusz; Piotrowska-Piątek, Agnieszka; Krasa, Wiktor
1995-01Effect of service characteristics on marketingCaruana, Albert
2018The effect of service quality and marketing mix strategy towards local sustainable economic growthSrinita
2002-03Error : what error?Caruana, Albert
1995Evaluation and the search for course improvement : a nine step approachGauci, Saviour; Caruana, Albert
2001-10-04Evolving role of technology in communication mediaCaruana, Albert
1994The excellence - business performance link : findings of an empirical study from service based firms in BritainCaruana, Albert
1994Excellence, market orientation, some aspects of service quality and their effect on performance in service companies : propositions and a modelCaruana, Albert; Pitt, Leyland F.
2018Exploiting regio-centric product advantage to increase small and medium enterprises’ (SMEs) marketing performanceHanfan, Ahmad; Setiawan, Ahmad Ikhwan