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Browsing by Subject Social marketing
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Showing results 6 to 14 of 14
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Issue Date
Title
Author(s)
2018
Gamification in social marketing campaigns : an investigation into the effect of badges and a community element in gamification on a social marketing campaign aimed at increasing walking amongst adults
Baron, Shaun
2018
Message framing and source credibility in product advertisements with high consumer involvement
Soliha, Euis
;
Widyasari, Suzy
2014
Social marketing in profit businesses : social responsibility or public image?
Barona Padovani, Claudia
2018
Social media : a need for a contemporary organisation
Magro, Yosef
1999
Unifying scattered community initiatives
Vassallo, Mario Thomas
2018
The utilization of social media marketing in destination management organizations
Bosio, Birgit
;
Haselwanter, Stefanie
;
Ceipek, Michael
2019
Warning label placement : the difference defect of social risk and health risk consequences
Halim, Rizal Edy
2000
Why give blood? : an analysis of the blood bank's donor recruitment campaign
Portelli, Paul (2000)
2015
Youth attitudes towards the fun theory : how to implement and promote pro-environmental behaviour
Camilleri, Jacob