Browsing by Subject Social media -- Malta

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Issue DateTitleAuthor(s)
2017Developing a costing system for an early stage digital agency start-upSpiteri, Christian
2020Digital leadership as manifested by primary state school leadersScicluna, Pamela (2020)
2020Digital media and traditional media in event marketing in the 21st century : an empirical studyBriffa, Daniel
2022Digital media marketing for dance companies and dance performancesFarrugia, Mattea (2022)
2016A digital triumph political marketing and the use of social media in the Maltese political scenarioAbela, Joseph
2019Does pro-environmental behaviour respond to cartoons on social media?Bonnici, Therese
2023The effect of design elements in social media advertising on consumers' attitudes and their purchase intention : a study conducted among local consumersMagri, Mariah (2023)
2018The effect of different advertising appeals on consumers’ attitudes : a study among University studentsLundquist, Rebecka
2021The effect of SM on attitudes and subjective norms : a study about young adults’ purchase intentions of apple productsMizzi, Ishmael (2021)
2019The effect of social media on the recruitment process in Maltese audit firmsMeilak, Christine
2020The effectiveness of Maltese banks’ social media campaigns aimed at young adultsMcCarthy, Monique (2020)
2020The effectiveness of social media as part of a branding strategy for iGaming companies based in MaltaCutugno, Nikolas
2020The effects of celebrity endorsement and influencer marketing : a study among University of Malta studentsBonello, Lloyd John Philip
2020The effects of celebrity endorsements on consumer buyer behaviourGalea, Miguel
2023The effects of nocturnal social media use on sleep hygiene in young adultsGauci, Justine (2023)
2015The effects of social media analytics on different businessesMassa, Jessica
2021Effects of social media influencers on consumer buying behaviourRusso, Mark (2021)
2021The effects of social media on the consumer decision-making process in the fashion industryApap, Simon (2021)
2020The efficacy of influencers in marketing strategy : the case of Maltese businessesGalea, Rachel (2020)
2020Empathetic tendencies and cyber surveillance of an intimate partner in University studentsBartolo, Daniela (2020)