Browsing by Subject Social media -- Marketing

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Showing results 1 to 15 of 15
Issue DateTitleAuthor(s)
2013Analysis of the role of social media marketing and communication in the online gambling marketBehmann, Markus
2021Corporate communication through social networks : the identification of the key dimensions for dialogic communicationCapriotti, Paul; Zeler, Ileana; Camilleri, Mark Anthony
2017Current state and prospects for development of internet advertising in KazakhstanDavletova, Maira Turysbekovna; Dulatbekova, Nazym Satbekovna; Sadykov, Galim Gabdulsanovich
2014E-marketing strategies exploiting social media for Islamic bankingRoumieh, Ahmad; Garg, Lalit
2013The effectiveness of social media marketing as a branding tool for hoteliersDebono, Roxanne
2013The impact of viral marketing on companies and the attitudes of young people in MaltaGrech, Roxanne Marie
2011Inspiring people to social change : an analysis of creative practices in Maltese social marketing campaignsMuscat, Bernard (2011)
2014Social marketing in profit businesses : social responsibility or public image?Barona Padovani, Claudia
2018Social media : a need for a contemporary organisationMagro, Yosef
2018Social media marketing toward perceptual consciousness and its impact on online purchasing intentionRiorini, Sri Vandayuli
2021Strategic corporate communication in the digital ageCamilleri, Mark Anthony
2021A taxonomy of online marketing methodsHajarian, M.; Camilleri, Mark Anthony; Diaz, P.; Aedo, I.
2012The use of social media by small and independent hotels in the Maltese islandsGrech, Julia
2015Using social media as a basis for marketing initiativesSteer, Kelly (2015)
2018The utilization of social media marketing in destination management organizationsBosio, Birgit; Haselwanter, Stefanie; Ceipek, Michael