Please use this identifier to cite or link to this item:
https://www.um.edu.mt/library/oar/handle/123456789/17262
Title: | Global alliance networks : a comparison of biotech SMEs in Sweden and Australia |
Authors: | van der Merwe, Rian Berthon, Pierre Salehi-Sangari, Esmail Caruana, Albert Pitt, Leyland F. |
Keywords: | Social networks -- Sweden Social networks -- Australia Biotechnology industries -- Sweden Biotechnology industries -- Australia Export marketing -- Sweden Export marketing -- Australia |
Issue Date: | 2006 |
Publisher: | Elsevier Ltd. |
Citation: | Pitt, L., van der Merwe, R., Berthon, P., Salehi-Sangari, E., & Caruana, A. (2006). Global alliance networks: A comparison of biotech SMEs in Sweden and Australia. Industrial Marketing Management, 35(5), 600-610. |
Abstract: | The role of networks in business operations is widely recognized. We discuss social network theory, identify its main constituents, and outline a methodology and procedure that enable the identification and valuation of informal networks in an international business-to-business environment. Research is carried on informal Internet networks among firms in the biotechnology industry from Sweden and Australia. We use the methodology to recognize salient nodes, determine prominence and identify structural holes that allow the unveiling of brokerage opportunities that lie latent in networks. Global firms and suppliers of industrial products that are or can position themselves effectively in a social network are in a position to leverage considerable value. |
URI: | https://www.um.edu.mt/library/oar//handle/123456789/17262 |
Appears in Collections: | Scholarly Works - FacMKSCC |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
OA - Global alliance networks A comparison of biotech SMEs in Sweden and Australia.pdf Restricted Access | 393.57 kB | Adobe PDF | View/Open Request a copy |
Items in OAR@UM are protected by copyright, with all rights reserved, unless otherwise indicated.