Awareness, values and attitudes of user generated content website users and non-users towards privacy in Slovakia : a quantitative study

Abstract

This document presents the Slovak results of a study undertaken as part of the CONSENT project. Analyses and results are based on an online survey regarding the awareness, values and attitudes of user generated content (UGC) website users towards privacy. The questionnaire consisted of 75 questions and was available online in several European languages, including Dutch, between July and December 2011. The Slovak sample consists of 523 respondents (6.1% of the total sample), of which 37% male and 63% female, with an average age of 25 and 55% tertiary education. With 91% UGC users (total sample 90%), 9.72 mean years of internet usage (total sample 10.67) and 91.4% using the internet at home every day or almost every day (total sample 93%), it is a considered a sample of predominantly experienced internet users.