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Faculty of Media and Knowledge Sciences
Department of Corporate Communication
Scholarly Works - FacMKSCC
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Issue Date
Title
Author(s)
2017
Understanding communication in disaster response : a marketing strategy formulation and implementation perspective : an abstract
Pitt, Christine
;
Treen, Emily
;
Pitt, Leyland
;
Vella, Joseph M.
2018
Exploring emotions on wine websites : finding joy
Treen, Emily
;
Ferguson, Sarah Lord
;
Pitt, Christine
;
Vella, Joseph M.
2018
Elementary, my dear Watson : the use of artificial intelligence in marketing research : an abstract
Pitt, Christine
;
Eriksson, Theresa
;
Dabirian, Amir
;
Vella, Joseph M.
2023
Beyond surveys : leveraging automated text analysis of travellers’ online reviews to enhance service quality and willingness to recommend
Robertson, Jeandri
;
Vella, Joseph M.
;
Duncan, Sherese
;
Pitt, Christine
;
Pitt, Leyland
;
Caruana, Albert
Discover
Author
2
Pitt, Leyland
2
Treen, Emily
1
Caruana, Albert
1
Dabirian, Amir
1
Duncan, Sherese
1
Eriksson, Theresa
1
Ferguson, Sarah Lord
1
Robertson, Jeandri
Subject
1
Application software
1
Artificial intelligence
1
Consumer satisfaction
1
Content analysis (Communication)
1
Customer relations -- Management
1
Customer services
1
Digital computer simulation
1
Disaster relief -- Case studies
1
Emotions
.
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