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Issue DateTitleAuthor(s)
2009Differentiation and silver medal winner effectsCaruana, Albert; Pitt, Leyland F.; Berthon, Pierre; Page, Michael
2015The impact of country connectedness and cultural values on the equity of a country’s workforce : a cross-country investigationDesAutels, Philip; Berthon, Pierre; Caruana, Albert; Pitt, Leyland F.
2006Global alliance networks : a comparison of biotech SMEs in Sweden and Australiavan der Merwe, Rian; Berthon, Pierre; Salehi-Sangari, Esmail; Caruana, Albert; Pitt, Leyland F.
2009Online communication of brand personalityAnkomah Opoku, Robert; Caruana, Albert; Pitt, Leyland F.; Berthon, Pierre; Wahlstrom, Asa; Nel, Deon
2003Industrial marketing and the internet : framework for assessing communication strategiesKrepapa, Areti; Berthon, Pierre; Pitt, Leyland F.; Caruana, Albert
1999Excellence-market orientation link : some consequences for service firmsCaruana, Albert; Pitt, Leyland F.; Berthon, Pierre
2005The state of theory in three premier advertising journals : a research notePitt, Leyland F.; Berthon, Pierre; Caruana, Albert; Berthon, Jean-Paul
2007Psychometric properties of the brand personality scale : evidence from a business schoolCaruana, Albert; Berthon, Pierre; Pitt, Leyland F.; Berthon, Jean-Paul
1996Market orientation and business performance : some European evidencePitt, Leyland F.; Caruana, Albert; Berthon, Pierre
2000Service quality and satisfaction - the moderating role of valueCaruana, Albert; Money, Arthur H.; Berthon, Pierre