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Full metadata record
DC Field | Value | Language |
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dc.contributor.author | Havlicek, Karel | - |
dc.contributor.author | Roubal, Ondrej | - |
dc.date.accessioned | 2018-06-12T13:35:01Z | - |
dc.date.available | 2018-06-12T13:35:01Z | - |
dc.date.issued | 2013 | - |
dc.identifier.citation | Havlicek, K., & Roubal, O. (2013). Sales management and sales communication of SMEs. European Research Studies Journal, 16(4), 29-42. | en_GB |
dc.identifier.uri | https://www.um.edu.mt/library/oar//handle/123456789/30949 | - |
dc.description.abstract | This article presents an interpretation of sales process management in small and medium size businesses. Sales management is based on the M-C model built on planning, forecasting and thorough controlling. The process model is based on the theory of management, management accounting and human resources management. Controlling is seen as management of deviations arising out of sales targets and proposals for measures how to eliminate these deviations through risk management. | en_GB |
dc.language.iso | en | en_GB |
dc.publisher | University of Piraeus. International Strategic Management Association | en_GB |
dc.rights | info:eu-repo/semantics/openAccess | en_GB |
dc.subject | Sales management | en_GB |
dc.subject | Small business -- Finance | en_GB |
dc.subject | Sales forecasting | en_GB |
dc.subject | Managerial accounting | en_GB |
dc.title | Sales management and sales communication of SMEs | en_GB |
dc.type | article | en_GB |
dc.rights.holder | The copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder. | en_GB |
dc.description.reviewed | peer-reviewed | en_GB |
dc.publication.title | European Research Studies Journal | en_GB |
Appears in Collections: | European Research Studies Journal, Volume 16, Issue 4 |
Files in This Item:
File | Description | Size | Format | |
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ERSJ,_16(4)_-_A3.pdf | 274.09 kB | Adobe PDF | View/Open |
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