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dc.contributor.authorPlazibat, Ivana-
dc.contributor.authorVrdoljak Raguž, Ivona-
dc.identifier.citationPlazibat, I., & Vrdoljak Raguž, I. (2014). Connection between retail internationalization and management strategies. Journal of Corporate Governance, Insurance, and Risk Management, 1(1), 203-212.en_GB
dc.description.abstractIn past ten years the world of retailing has changed dramatically due to changes to consumer consumption, product saturation and most of all to technology improvements. Retailers have to operate in environment that fluctuates among different challenges that global economy puts on their way of doing business. Also global economy and internationalization of business reduced dependence on home markets and mood swing of domestic consumers. Needless to say attractiveness of foreign-new markets and its possibilities of growth. But unfamiliar and unpredictable territory has its treats and risk. In our paper we are focused on analysis of the strategies that retailers have as option when their wont to internationalize their business. Analysis of theoretical aspects of retail internationalization, and also of motives that shift retailers operations and attention from domestic toward unfamiliar markets are also given. The question for new analysis or research is put is there the best entry strategy for retailers or is it a mix of skill, experience and luck?en_GB
dc.publisherGovernance Research and Development Centre, Croatia & University of Malta, Faculty of Economics, Management and Accountancy, Department of Insuranceen_GB
dc.subjectInternational business enterprises -- Managementen_GB
dc.subjectInvestments, Foreignen_GB
dc.subjectInternational tradeen_GB
dc.titleConnection between retail internationalization and management strategiesen_GB
dc.rights.holderThe copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder.en_GB
dc.publication.titleJournal of Corporate Governance, Insurance, and Risk Managementen_GB
Appears in Collections:JCGIRM, Volume 1, Issue 1, 2014

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