Please use this identifier to cite or link to this item:
https://www.um.edu.mt/library/oar/handle/123456789/95020
Title: | The search for excellence |
Authors: | Caruana, Albert |
Keywords: | Marketing -- Management Markets Business enterprises Benchmarking (Management) |
Issue Date: | 1994-12 |
Publisher: | The Malta Business Weekly |
Citation: | Caruana, A. (1994, December). The search for excellence. The Malta Business Weekly, pp. 38. |
Abstract: | Excellence is an objective many managers would gladly profess to strive for. Many would also agree on the critical importance of imbuing their firm with the requirements for excellence particularly if these factors contribute to corporate performance. The article discusses further meaning of excellence, ways to measure and implement it, and if it is just another marketing slogan. |
URI: | https://www.um.edu.mt/library/oar/handle/123456789/95020 |
Appears in Collections: | Scholarly Works - FacMKSCC |
Files in This Item:
File | Description | Size | Format | |
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The_search_for_excellence(1994).pdf | 4.57 MB | Adobe PDF | View/Open |
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