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Issue Date	Title	Author(s)
2020	Advergames vs TV commercials : customer engagement	Martin, Gary (2020)
2001	Advertising on the information superhighway : a commercial big bang or a melt down? : an audience perspective.	Pace, Alexia (2001)
2019	Analysing the impact of digital marketing and emerging technologies on Maltese SMEs	Said, Natalia
2020	Analysing the social media influencers’ impact on Maltese online users’ purchase behaviour	Aquilina, Sarah Anne
2012	An analysis of e-service quality of Maltese banks	Cortis, Justine
2019	Analysis of the role of digital marketing for SMEs in Malta	Behmann, Markus
2017	Artisan jewellery : understanding consumer behaviour in order to help artisans move to consolidation stage of e-commerce	Grima Azzopardi, Patricia
2016	The blogging community as a marketing tool	Grech Marguerat, Jennifer
2018	Branding Malta through social media	Baldacchino, Naomi
2020	A comparative analysis of traditional versus digital media consumption behaviours	Gatt, Maria
2015	Creative idea generation techniques within an online marketing firm : a case study	Bonello, Owen (2015)
2017	Developing a costing system for an early stage digital agency start-up	Spiteri, Christian
2020	Digital media and traditional media in event marketing in the 21st century : an empirical study	Briffa, Daniel
2022	Digital media marketing for dance companies and dance performances	Farrugia, Mattea (2022)
2020	Drivers of intention to pass-along an online advert : the role of functional attitude formation towards an advert and spite among the audience	Vella, Ryan
2020	The effectiveness of Maltese banks’ social media campaigns aimed at young adults	McCarthy, Monique (2020)
2020	The effectiveness of social media as part of a branding strategy for iGaming companies based in Malta	Cutugno, Nikolas
2020	The effects of celebrity endorsements on consumer buyer behaviour	Galea, Miguel
2021	Effects of social media influencers on consumer buying behaviour	Russo, Mark (2021)
2020	The efficacy of influencers in marketing strategy : the case of Maltese businesses	Galea, Rachel (2020)

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