Browsing by Subject Social media -- Malta

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Issue DateTitleAuthor(s)
2014Connecting learning to the social media phenomenon amongst secondary studentsCutajar, Maria (2014)
2019Consumer behaviour : the understanding of gender differences and social media advertising on young adults in MaltaAttard, Nicole Marie
2022Content creation in the age of social media information overload : an awareness-raising campaign about violence against womenRizzo, Luigi (2022)
2019The convergence of Maltese celebrity TV and social media : a case study on the reality show ‘Benjamin’Bonnici, Kirsty
2021COVID-19 and hotels in Malta : exploring the impacts on advertising strategiesCamilleri, Thomas (2021)
2022Creating a local sexual harassment awareness digital campaignCachia, Nicole (2022)
2021Creation and management of virtual identities by Maltese emerging adultsBartolo, David Ivanovich (2021)
2015Creative idea generation techniques within an online marketing firm : a case studyBonello, Owen (2015)
2018Cross-over voters in the last general elections and the role of social media : an exploratory investigationZarb, Jean
2017Developing a costing system for an early stage digital agency start-upSpiteri, Christian
2020Digital leadership as manifested by primary state school leadersScicluna, Pamela (2020)
2020Digital media and traditional media in event marketing in the 21st century : an empirical studyBriffa, Daniel
2022Digital media marketing for dance companies and dance performancesFarrugia, Mattea (2022)
2016A digital triumph political marketing and the use of social media in the Maltese political scenarioAbela, Joseph
2019Does pro-environmental behaviour respond to cartoons on social media?Bonnici, Therese
2023The effect of design elements in social media advertising on consumers' attitudes and their purchase intention : a study conducted among local consumersMagri, Mariah (2023)
2018The effect of different advertising appeals on consumers’ attitudes : a study among University studentsLundquist, Rebecka
2021The effect of SM on attitudes and subjective norms : a study about young adults’ purchase intentions of apple productsMizzi, Ishmael (2021)
2019The effect of social media on the recruitment process in Maltese audit firmsMeilak, Christine
2020The effectiveness of Maltese banks’ social media campaigns aimed at young adultsMcCarthy, Monique (2020)