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Title: Life cycle strategy
Other Titles: Wiley encyclopedia of management
Authors: Channon, Derek F.
McGee, John
Sammut-Bonnici, Tanya
Keywords: Marketing
Life cycle costing
Product life cycle
Issue Date: 2014
Publisher: John Wiley & Sons
Citation: Derek, F. C., McGee, J., & Sammut-Bonnici, T. (2014). Life cycle strategy. In C. L. Cooper (Ed.), Wiley encyclopedia of management. Hoboken: John Wiley & Sons.
Abstract: Definition of life cycle strategy as included in the Wiley Encyclopedia of Management.
Appears in Collections:Scholarly Works - FacEMAMAn
Scholarly Works - FacEMAMar

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