Please use this identifier to cite or link to this item:
https://www.um.edu.mt/library/oar/handle/123456789/33133| Title: | On the branding and reputation of islands |
| Authors: | Baldacchino, Godfrey |
| Keywords: | Islands Branding (Marketing) -- Social aspects Tourism -- Case studies |
| Issue Date: | 2016 |
| Publisher: | Place Brand Observer |
| Citation: | Baldacchino, G. (2016). On the branding and reputation of islands. Place Brand Observer, 1-7. |
| Abstract: | Islands enjoy a lingering charm, allure and fascination: qualities that are well-suited to tempt and taunt visitors who are eager for salvation, reinvigoration or escape. ‘The Island’ is so thoroughly seeped in emotional geography that it is perhaps impossible to determine where island dreams stop and island realities start; awkward to disentangle geographical materiality from metaphorical allusion. |
| URI: | https://www.um.edu.mt/library/oar//handle/123456789/33133 |
| Appears in Collections: | Scholarly Works - FacArtSoc |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| On_the_branding_and_reputation_of_islands.pdf | 767.77 kB | Adobe PDF | View/Open |
Items in OAR@UM are protected by copyright, with all rights reserved, unless otherwise indicated.