Dissertations - FacEMAMar - 2015 Collection home page Statistics

Browse
RSS Feed RSS Feed RSS Feed

Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 30
Issue DateTitleAuthor(s)
2015Logos : evocative or just decorative? a neuromarketing study of the theory of perception in the Maltese banking industryD’Angelo, Chiara Jessica
2015An assessment of consumer behaviour within the Maltese competitive cycling scene (with reference to local road cyclists and triathletes)Pace, Hannah
2015Social media vs websites : allies or rivals?Farrugia, Clive
2015The impact of social media on customer relationship management in the restaurant sectorAttard Gialanze’, Martha
2015Analysing the promotional effectiveness of non-profit organisations in Malta when addressing the youth sectorChircop, Andrea
2015A study of the buying behaviour of Maltese youths towards recorded-musicCalleja, Reuben
2014AIESEC’s brand equity at the University of Malta with a focus of brand awareness and a sub focus on brand imageAl-Attar, Maysoon
2015The effects of celebrity endorsements, particularly by footballers, on the consumer buying behaviour of young Maltese adultsCamilleri, David
2015Business model innovation in the events management industry : a case study of Pro Wrestling Malta-
2015The concept of value within the corporate insurance market : an analysis of the 5-star hotel industry in MaltaGatt, Terence
2015Tourism marketing & consumers behaviour in five star hotelsGalea, Sara
2015Digital marketing : a study on Facebook usage by automotive brandsFarrugia, Meridith
2015The perception of movie trailers through consumer neurosciences techniquesZarb, Luke
2015The influence of brand personality on consumer brand preference-
2015Differences in perception between digital natives and digital immigrants regarding books and e-booksSchembri, Dale
2015The effect of salesmanship on influencing customer perceptionsMangion, Miguel
2015The differences in the way genders perceive risks when purchasing a smartphoneXuereb, Raffaella Liezel
2015Creating a brand personality for VallettaXuereb, Jean Claude
2015The impact of sports sponsorship on consumer’s brand perceptionTabone, Kurt
2015Is online betting behaviour gender based? : an analytical neuroscientific view of the online betting behaviourSpiteri, Suzanne
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 30

Discover Peer-Reviewed Content