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Showing results 2 to 20 of 20
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Issue Date
Title
Author(s)
2023
Brand experience in the ski industry brand : does environmental concern matter?
Basberg, Bård
;
Oklevik, Ove
;
Kwiatkowski, Grzegorz
2014
Brand personality : a study on self-congruence
Galea, Rebecca
2023
The determinants of the decision making process for purchasing fashion products in the e-commerce industry in light of research
Grębowiec, Mariusz
;
Pietrzak, Piotr
2017
The effect of attitude towards a print ad on intention : an analysis of gender representation for brand X
Schembri, Sarah Elisa
2009
The effect of brand personality and consumer preference on intention to buy : a study of the perfume market
Grech, Daniela (2009)
2019
The effect of narrative believability on persuasiveness and purchase intention : an abstract
Cassar, Mario L.
;
Caruana, Albert
;
Konietzny, Jirka
;
Chohan, Raeesah
2006
The effects of country-of-origin on Brand trust in the Maltese competitive environment
Mercieca, Joseph (2006)
2019
The effects of service quality and consumer-brand value congruity on hospitality brand loyalty
Camilleri, Mark Anthony
;
Rather, Raouf Ahmad
;
Kozak, Metin
2012
Global meets local : French Connection Malta
Schembri, Tara (2012)
1997
The impact of repeat purchase behaviour on expectation to purchase and willingness to recommend
Ewing, Michael
;
Caruana, Albert
;
Puth, Gustav
;
Ramaseshan, Balasubramanian
2015
The influence of brand personality on consumer brand preference
-
2021
The influence of brand trust on consumer loyalty
Rudzewicz, Adam
;
Strychalska-Rudzewicz, Anna
1998
Nike 'Just Does It' : a benchmark of success for present and future sports companies
Grech, Xandru (1998)
2015
Online purchase intention of tablets (PC) : role of social media and learning style
Jha, Bidyanand
;
Balaji, K. V. A.
1997
Past behavior : the best predictor of future behavior - or is it?
Ewing, Michael T.
;
Ramaseshan, Balasubramanian
;
Caruana, Albert
2007
Perceived brand personality and consumer's attitude toward the brand : the relationship within the Maltese context
Kočnerová, Karolína (2007)
2021
The relationship between consumers‘ characteristics and the expectations towards a brand‘s value
Rzemieniak, Magdalena
;
Wyrwisz, Joanna
;
Toborek, Katarzyn
2008
Silver medal winners effects : implications for positioning
Caruana, Albert
1996-02
What’s in a name?
Caruana, Albert