‘In scarlett she wore’ : lighting techniques and colour perception in a neo-noir music video

Abstract

The aim of this dissertation is to explore the lighting techniques used in the film noir era as well as that of neo-noir productions being produced to date. It also dives into colour psychology as to get an insight on the impact of colour on the audience. The final neo-noir music video will be colour corrected as to manipulate the emotions of the audience as well as to tell a better story using visuals. An analysis is also implemented as to explore whether light and colour has helped to create a film noir look and to manipulate the emotions of the audience, respectively. This analysis is achieved through a focus group.