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Title: Designing success
Authors: Quacinella, Daniela
Keywords: Designers
Museums -- Case studies
Issue Date: 2019
Publisher: University of Malta
Citation: Quacinella, D. (2019). Designing success. THINK Magazine, 30, 12.
Abstract: Picture the following. You are a museum director or curator who wants more locals in your space. You are confident that your next art event will attract them: a prestigious artist from London, a series of exciting talks...You are certain it will be a success, because your passion and knowledge are behind this activity. On the day, as you stand near the entrance with excitement tingling across your fingertips, you slowly begin to despair. Despite a great marketing campaign, the local residents congregate anywhere but the museum. What went wrong?
ISSN: 2306-0735
Appears in Collections:Scholarly Works - CenEBI
Think Magazine, Issue 30
Think Magazine, Issue 30

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