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Title: | Determinants of profitability amongst travel intermediaries within the Maltese tourism value chain : case study of a local incoming agent |
Authors: | Arrigo, Alan (2021) |
Keywords: | Travel agents -- Malta -- Econometric models Regression analysis Profit -- Malta |
Issue Date: | 2021 |
Citation: | Arrigo, A. (2021). Determinants of profitability amongst travel intermediaries within the Maltese tourism value chain: case study of a local incoming agent (Master's dissertation). |
Abstract: | This study uses regression tests to examine the determinants of profitability amongst travel intermediaries within the Maltese tourism value chain by using a case study of a local incoming tour operator for the period 2005 to 2019. The model employed in this dissertation draws from the standard definition for profitability and uses profit margin ratios as a unit of measure. Based on previous studies, the model includes a measure relating to the size of the company (this being the average price per tourist handled), a cost efficiency ratio and a measure to capture external factors such as the firm’s market share relative to the total air seat capacity. This study leads to three main conclusions, such that cost efficiency is a significant determinant of incoming agent’s profitability. Secondly, that the spend per tourist to the organisation leads to a significant and positive impact on profitability. Lastly, that a firm’s market share of tourists handled over a country’s air seat capacity is a significant determinant of profitability with a positive sign, indicating that a firm would need to keep the same growth rate as a destination’s capacity increases, to keep the same profitability rate. |
Description: | M.A.(Melit.) |
URI: | https://www.um.edu.mt/library/oar/handle/123456789/99441 |
Appears in Collections: | Dissertations - FacEMATou - 2021 |
Files in This Item:
File | Description | Size | Format | |
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21MAIHT002.pdf Restricted Access | 1.95 MB | Adobe PDF | View/Open Request a copy |
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