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Browsing by Subject Relationship marketing

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Showing results 12 to 27 of 27 < previous 
Issue DateTitleAuthor(s)
2022Influencer marketing as a method of solving the crisis of trust in digital content marketingSołoducha, Krzysztof
2019Innovative opportunities and reserves of contemporary marketing communicationPrikhodko, K. S.; Danilevskaya, E. N.; Savina, K. S.; Shupenko, R. E.
2004Loyalty and e-loyaltyCaruana, Albert
2023Managing the relationship of the organization through traditional correspondence : analysis of personalized envelopesKlimek, Julia Anna; Kokiel, Andrzej; Sobczak, Anna; Rogozińska–Mitrut, Joanna Barbara
2012Product versus customer orientation in theatre marketing in Malta : an analysis of the current situation and recommendations for future actionAquilina, Tania
2014Profiling marketing concepts adopted and resources influencing local suppliers’ perception of business-customer exchange relationsBonnici, David
1995-02Public relations : the Cinderella of marketingCaruana, Albert
2020Public sector intervention in a period of crisis : study based on applied relationship marketing principlesBaba, Andrada; Nastase-Anysz, Raluca
2014Relationship marketing : a focus on online strategies and electronic customer relationship management systems within the local banking industryZammit, Dawn
1994-11Relationship marketing : is it the way ahead?Caruana, Albert
2014The relationship of service quality and customer satisfaction in a local telecommunications companyPalmier, Charlene
2009The role of perspective-talking in the understanding of cooperation and relationship marketingCaruana, Albert; Brockdorff, Noellie; Chircop, Saviour; Camilleri, Liberato
1995-01Should the marketing department self-destructCaruana, Albert
2020Structured client communications : the key to manage risk in a business relationshipAlessandro, Stephen P. D
2004"To know me is to love me!" : the effect of brand personality on the constructs of trust and commitmentCallus, Celia (2004)
2016Using big data for customer centric marketingCamilleri, Mark Anthony; Evans, Chris
Showing results 12 to 27 of 27 < previous