The perception of corporate social responsibility by employees of international IT corporations

Abstract

PURPOSE: The purpose of the study is to research the employees' understanding of the CSR concept in IT corporations, the actions taken by the employees, and to find out their opinions on whether these actions are effective.

DESIGN/METHODOLOGY/APPROACH: The research method was a diagnostic survey with the use of a research tool – a questionnaire. The basic source of data presented in this article is data collected from the survey carried out in January 6th-30th 2020. In the process of preparing this publication, literature analysis of the discussed issue and questionnaire research were used. The article presents in detail the diversity of perception of CSR due to gender with regards to inequalities concerning wage differences and professional development between men and women.

FINDINGS: The conclusions from the study indicate that, it can be considered that CSR activities undertaken by companies are perceived by employees as bringing positive results. It is recommended for employees to know and be involved in creating a company strategy, including CSR records. Companies should eliminate all kinds of inequality and discrimination. The knowledge obtained can be used both for practical purposes and for further theoretical considerations.

PRACTICAL IMPLICATIONS: One of the manifestations of CSR is to ensure equal opportunities and opportunities for development, expansion of qualifications, but also salaries. The lack of consistency between the stipulations of the company's strategy and the actual principles causes employees to perceive CSR as serving only to improve the image and good reputation. Thanks to this knowledge multinational corporations from the IT sector can change their procedures in terms of real equal opportunities for employees.

ORIGINALITY/VALUE: This article presents the results of a study on the implementation of the CSR concept in IT companies operating in Poland with different capital. To date, there has been no research among employees of multinational corporations in the IT industry.