Multi-criteria assessment of the company's location selection : a dynamic approach

Abstract

Purpose: The aim of the study is to present multi-criteria Vector Measure Construction Method (VMCM), which enables the construction of aggregate measures, the creation of rankings, classifications and the investigation of change dynamics. Design/Methodology/Approach: The VMCM is used to build the measure (in dynamic terms) for the purpose of assessing the friendliness of EU countries in the context of supporting investors in the selection of locations for newly established enterprises. Findings: Not all multi-criteria methods give the opportunity to study the dynamics of change. The VMCM allows taking into account objects from outside the sample, which are better than the pattern (the measure is not limited, neither from the bottom nor from the top). Practical Implications: The solution proposed allows to assess the investment friendliness of individual country and compare countries (objects) with each other in different sections of time. Originality/Value: The VMCM allows to eliminate the limitations of the other multi-criteria methods in making rankings, classifications of objects and the analysis of the change dynamics.