Please use this identifier to cite or link to this item: https://www.um.edu.mt/library/oar/handle/123456789/95362
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dc.date.accessioned2022-05-10T05:27:15Z-
dc.date.available2022-05-10T05:27:15Z-
dc.date.issued1995-06-
dc.identifier.citationCaruana, A. (1995, June) Companies selling to companies. The Malta Business Weekly, pp. 25.en_GB
dc.identifier.urihttps://www.um.edu.mt/library/oar/handle/123456789/95362-
dc.description.abstractThe focus in marketing is often on firms selling to individual consumers. However a much larger market is undoubtedly that of companies selling to other organizations. Effective marketing to these organizational markets rests on an understanding of the process that buying firms go through and the variables that affect this process.en_GB
dc.language.isoenen_GB
dc.publisherThe Malta Business Weeklyen_GB
dc.rightsinfo:eu-repo/semantics/openAccessen_GB
dc.subjectIndustrial marketing -- Managementen_GB
dc.subjectSellingen_GB
dc.subjectBusiness enterprises -- Marketingen_GB
dc.titleCompanies selling to companiesen_GB
dc.typenewspaperArticleen_GB
dc.rights.holderThe copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder.en_GB
dc.description.reviewedN/Aen_GB
dc.contributor.creatorCaruana, Albert-
Appears in Collections:Scholarly Works - FacMKSCC

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