Please use this identifier to cite or link to this item: https://www.um.edu.mt/library/oar/handle/123456789/137633
Title: The advantages and disadvantages of traditional travel agencies vs. online travel agencies
Authors: Portelli, Kayleigh
Keywords: Travel agents -- Malta
Internet -- Malta
Consumer behavior -- Malta
Tourism -- Malta
Tourism -- Marketing
Issue Date: 2025-01
Publisher: Institute of Tourism Studies (Malta)
Citation: Portelli, K. (2025, January). The advantages and disadvantages of traditional travel agencies vs. online travel agencies. Futouristic, 9, 34-35.
Abstract: This undergraduate dissertation explores the evolving dynamics within the travel industry, focusing on the competition and coexistence of traditional travel agencies (TTAs) and online travel agencies (OTAs). The research employs a mixed-methods approach to understand both the service providers’ and travellers’ perspectives, with a specific focus on the Maltese population. [excerpt]
URI: https://www.um.edu.mt/library/oar/handle/123456789/137633
Appears in Collections:Futouristic, Issue 9



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