Communication Studies
In addition to the compulsory study-units, students are required to register for study-units to the value of 2 ECTS credits as optional study-units.
| Semester 1 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| MCS1010 | Introduction to Film Studies | 4 ECTS | |||||||||
| MCS1021 | Human Communication | 4 ECTS | |||||||||
| MCS1030 | Introduction to Journalism | 4 ECTS | |||||||||
| MCS1040 | Visual Communications and Graphic Design | 4 ECTS | |||||||||
| MCS1050 | New Media and the Social World | 4 ECTS | |||||||||
| MCS1080 | Writing for Media and Communications | 2 ECTS | |||||||||
| MCS1090 | Introduction to Photography | 4 ECTS | |||||||||
| MCS1110 | Introduction to Video Production | 4 ECTS | |||||||||
| Semester 2 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| CGS1000 | Cognitive Psychology of Communications | 4 ECTS | |||||||||
| CRC1010 | Introduction to Marketing Communications | 4 ECTS | |||||||||
| MCS1070 | Personal Communications | 4 ECTS | |||||||||
| MCS1100 | Media, Society and Culture | 4 ECTS | |||||||||
| MCS1130 | Cultural Theory and Semiotics | 4 ECTS | |||||||||
| MCS1311 | Introduction to Research Methods | 4 ECTS | |||||||||
| ELP1206* | English Rhetoric and Writing Skills for Media and Communications Students | 4 ECTS | |||||||||
| MAL1211* | II-Malti għall-Komunikazzjoni | 4 ECTS | |||||||||
| * Students are required to choose either ELP1206 OR MAL1211.Recommended Optional Units | |||||||||||
| PHI1025 | An Introduction to Philosophy through Film | 2 ECTS | |||||||||
| PHI1027 | An Introduction to the Philosophy of Communication | 2 ECTS | |||||||||
Requirement for regular progression to Year 2: 60 ECTS credits
Marketing Communication
In addition to the compulsory study-units, students are required to choose study-units to the
value of 20 ECTS credits from the elective study-units on offer during the year.
| Semester 1 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| CRC2000 | Consumer Behaviour in the Digital Era | 4 ECTS | |||||||||
| CRC2010 | Qualitative Research Methods in Marketing Communication | 4 ECTS | |||||||||
| CRC2020 | Quantitative Research Methods in Marketing Communication | 4 ECTS | |||||||||
| CRC2040 | Advertising | 4 ECTS | |||||||||
| CRC2050 | Corporate Communication | 4 ECTS | |||||||||
| Elective Units (Elective units are offered subject to availability, a minimum number of student registrations and time-table constraints) | |||||||||||
| DGA2005 | Editorial Design | 4 ECTS | |||||||||
| MCS2030 | Journalism Lab | 4 ECTS | |||||||||
| MCS2080 | Development of Film Language | 4 ECTS | |||||||||
| MCS2120 | Introduction to Screen Direction | 4 ECTS | |||||||||
| MCS2210 | Ethics in the Media | 4 ECTS | |||||||||
| MCS2220 | Critical Issues for Journalism | 4 ECTS | |||||||||
| MCS2240 | Audio Communications | 4 ECTS | |||||||||
| MCS3040 | Advanced Photography | 4 ECTS | |||||||||
| MCS3070 | Video Production | 4 ECTS | |||||||||
| MCS3200 | Intoduction to Scriptwriting | 4 ECTS | |||||||||
| MCS3201 | Film Theory | 4 ECTS | |||||||||
| Semester 2 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| CRC2030 | Dissertation Proposal Development: Marketing | 4 ECTS | |||||||||
| CRC2060 | Digital Storytelling in Marketing Communication | 4 ECTS | |||||||||
| CRC2070 | Integrated Marketing Communication | 4 ECTS | |||||||||
| CRC2080 | B2B Marketing Communication | 4 ECTS | |||||||||
| CRC2090 | Ethics, Sustainability and Law | 4 ECTS | |||||||||
| Elective Units (Elective units are offered subject to availability, a minimum number of student registrations and time-table constraints) | |||||||||||
| CST3111 | Film Appreciation | 4 ECTS | |||||||||
| IPG2001 | Principles of Information Law | 4 ECTS | |||||||||
| MCS2140 | Audio-Visual Language | 4 ECTS | |||||||||
| MCS2170 | Cinematography | 4 ECTS | |||||||||
| MCS2250 | Investigative Journalism | 4 ECTS | |||||||||
| MCS2260 | Photojournalism | 4 ECTS | |||||||||
| MCS2300 | Satirical Cartoons and Visual Narrative | 4 ECTS | |||||||||
| MCS3050 | Audio Production | 4 ECTS | |||||||||
| MCS3060 | Reporting | 4 ECTS | |||||||||
Requirement for regular progression to Year 3: 60 ECTS credits
In addition to the compulsory study-units, students are required to choose study-units to the value of 12 ECTS credits from the elective study-units on offer during the year.
| Year (This/these unit/s start/s in Semester 1 and continue/s in Semester 2) | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| MCS3000 | Dissertation | 16 ECTS | (NC) | ||||||||
| MCS3020 | Magazine and Digital Publishing | 8 ECTS | (NC) | ||||||||
| Elective Units (Elective units are offered subject to availability, a minimum number of student registrations and time-table constraints) | |||||||||||
| MCS3220 | Short Film Production | 8 ECTS | |||||||||
| Semester 1 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| CRC3010 | Digital Marketing and Analytics | 4 ECTS | |||||||||
| CRC3020 | Customer Relationship Management (CRM) in the Digital Era | 4 ECTS | |||||||||
| Elective Units (Elective units are offered subject to availability, a minimum number of student registrations and time-table constraints) | |||||||||||
| CST3192 | Media in Maltese Society | 4 ECTS | |||||||||
| MCS3100 | Website Creation | 4 ECTS | |||||||||
| MCS3140 | Digital Content Creation | 4 ECTS | |||||||||
| MCS3150 | Data Journalism | 4 ECTS | |||||||||
| MCS3250 | Scriptwriting | 4 ECTS | |||||||||
| MCS3600 | Documentary Film Production | 4 ECTS | |||||||||
| MCS3953 | Digital Media and Information Literacies | 4 ECTS | |||||||||
| Semester 2 | |||||||||||
| Compulsory Units (All students must register for this/these unit/s) | |||||||||||
| CRC3000 | Project | 8 ECTS | |||||||||
| CRC3030 | Contemporary Issues in Marketing Communication | 4 ECTS | |||||||||
| CST3811 | Public Relations | 4 ECTS | |||||||||
| Elective Units (Elective units are offered subject to availability, a minimum number of student registrations and time-table constraints) | |||||||||||
| CST3281 | Media Conference Basics | 4 ECTS | |||||||||
| CST3651 | Using Communication for Social Change | 4 ECTS | |||||||||
| MCS3090 | Video Manipulation and Animation | 4 ECTS | |||||||||
| MCS3120 | In-Depth Reporting | 4 ECTS | |||||||||
| MCS3160 | Journalism: Historical Contexts | 4 ECTS | |||||||||
| MCS3170 | International Journalism | 4 ECTS | |||||||||
| MCS3300 | Producing Film | 4 ECTS | |||||||||
| MCS3400 | Adaptation for the Screen | 4 ECTS | |||||||||
Requirement for successful completion of Year 3: 60 ECTS creditsRequirement for award of Bachelor of Communications (Honours) in Marketing Communication: 180 ECTS credits
This programme of study is governed by the General Regulations for University Undergraduate Awards, 2019 and by the Bye-Laws for the award of the Bachelor of Communications (Honours) - B. Comms (Hons) - under the auspices of the Faculty of Media and Knowledge Sciences.